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Generate Eyeball – Marketing Campaign Flow

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I’m Granison Shines here the Chief Marketing Officer here at Direct Business Marketing. Today we are going to continue our conversation on Marketing Campaign Flow. Now we are going to dissect each one of these and talk about them individually. So, just to have a quick overview, we went through generate, capture, store, nurture which is our four step process of how we developed this marketing campaign flow. Today we are just going to talk about the generate section. Our rule of thumb is to pick five lead generating items. When I say five lead generating items, that can be a mix of marketing activities that you want to incorporate into the campaign. So services that we provide like SEO, pay per click, video marketing or blog, and designing print materials. I just listed four here to make sure you get the idea. These four activities will be your lead generating items. These are the items that you are going to put in front of your target market that will actually drive them to the next point we are going to talk about later on. Making sure that you have each of these outlined and making sure they sing the same message because your campaign wants to have a general message that each of these mediums are going to talk about our communicate to the target audience. So whatever client type you are going after, make sure that each one of these is tailored towards that client type and from there we are going to drive them to the next section which is capture. I’m Granison Shines and my number is 602-369-8119. You can email me directly at [email protected]. Remember to download our free marketing assessment at https://directbusinessmarketing.com/ma. Thanks and have a great day.

How Can DBM Help Me With My eCommerce Marketing?

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Many small business owners are recommending working with Direct Business Marketing to add eCommerce marketing onto your website, and for good reason. There are many reasons to choose working with Direct Business Marketing to launch your eCommerce marketing add-on. If you’re curious to know if eCommerce marketing is something that your company may be interested in, you can always check out DBM’s online marketing evaluation to see what marketing mediums fit your company profile the best.

Quickly, here are a few of the advantages of choosing to work with Direct Business Marketing on your eCommerce marketing campaign. First and foremost, Direct Business Marketing builds your website with a secure payment system so you, and your clients, don’t ever have to worry about their information being compromised. Direct Business Marketing also utilizes white hat SEO principles in every marketing campaign that they undertake, including SEO and spider friendly URLs. When working with DBM on your eCommerce marketing campaign, they allow you to manage your own products, yet they’ll provide you with results on how your eCommerce marketing campaign is working for your business. Lastly, the number of products, information and pictures that you are allowed to upload to your website is unlimited with Direct Business Marketing’s eCommerce marketing; they can also assist you with uploading your product or provide you with a system to upload at no extra charge.

The main thing to keep in mind is this: when doing a marketing evaluation for your company and determining if eCommerce marketing is a path for you to take, working with Direct Business Marketing, and their knowledge and experience, can only help the growth and success of your company. Direct Business Marketing will work with you to ensure positive results from your eCommerce marketing campaign.

Use eCommerce Marketing To Offer Your Customers More Payment Options Online

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If you have multiple products to sell on your website, then we’d like to encourage you to check out the marketing evaluation on Direct Business Marketing’s website to see if eCommerce marketing is a business solution for you. An eCommerce marketing system allows the business owner the ability to accept credit cards as payment on their website. When you work with Direct Business Marketing for your eCommerce marketing solutions, they can offer you and easy-to-use system along with many other benefits. Many of the order shipment and order fulfillment companies, work incognito and still manage to keep their customers in the loop. You can hop here for sell on-line products and know more about the process.

ECommerce marketing is an add-on product to your already existing website that works if you have multiple products to sell and are interested in selling them to people all over the world. We’d also like to mention that eCommerce marketing works not only for physical products to purchase, but also memberships as well as digital items. Elevate your online presence with tailored strategies from linkbuildingservices.uk. If you’ve done a marketing evaluation on your business recently and think that eCommerce marketing is the way to go, know that Direct Business Marketing builds your website following SEO principals, a secure payment system and that your website is secured via SSL. The business owner has the ability to manage their own eCommerce marketing products. Our Amazon prep services simplify the prep process for Amazon prep services sellers.

According to the U.S Department of Commerce, eCommerce marketing increased by well over 15% between 2010 and 2011. In 2010, eCommerce marketing sales totaled approximately $167 billion whereas in 2011 it was almost $194 billion. We highly suggest you consider looking into eCommerce marketing on your business’ next marketing evaluation review. We can provide you with the tools to make it a successful and highly lucrative campaign for your business. If you sell multiple products on your website, whether it’s a tangible or intangible item, consider using this free tool seo and eCommerce marketing as a website add-on to offer your customers more payment options when working with you and your business.

Tips And Tricks With Video SEO

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If you have recently done a marketing evaluation for you company, or you’re thinking about doing one in the near future and would like to know more about how video SEO can benefit you, there are a few tips and tricks to know before you get started. One important thing to remember with video SEO is that Google accepts video footage, PowerPoint slides and screen captures and considers it to be video, so if you’re hesitant to post a video of yourself speaking about your product, there’s no need to worry about that.

Another thing to keep in mind is that you’ll have more success with video SEO if you target longer search terms rather than short ones. Being very specific with your video title can never hurt your chances of getting to the top of the search results list. Direct Business Marketing even suggests posting the same video more than once, but changing the title each time. This can help match you up with more search terms that consumers are using.

One last thing that is to the advantage of the small business owner as well as those just starting out on their websites is that with video SEO, Google doesn’t care about the size or age of the website they’re pulling the video from, unlike with traditional SEOs.

The main thing to remember when doing your marketing evaluation and employing video SEO into your business strategy is that the best thing you can do to generate consumers to your website is to have video on it. We live in a society where technology rules and is becoming more sophisticated by the day. Because video is technologically more advanced than text, video SEO will always have the advantage over traditional SEO. When doing your next marketing evaluation, make sure that you use video on your website to take advantage of the many benefits of video SEO and ensure your website gets to the top of those search results.

What Kinds Of Videos Will Google Use For Video SEO

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When we talk about using video SEO as a technique to move your website to the front of a search engine’s results list, what types of videos are actually deemed acceptable by Google? As we’ve stated before, when redoing your marketing evaluation, you want to make sure that you fully understand all the right ways to use video on your website if you’re taking advantage of the many benefits of video SEO. Many small business owners wonder what types of video they have to use and are often hesitant to create a video of themselves. Although there’s no need to be apprehensive about this, and it’s worth it in the long run because you’ll be using video SEO to get more traffic to your website, there are other ways you can take advantage of video SEO without creating a video of yourself in it. Google actually accepts other video clips, slide shows and animated PowerPoint presentations as video; using these means will also get you bumped to the top of the list and help you use video SEO to market your business.

You may be wondering how and why this works. Although Google can recognize a video on a website, it doesn’t actually know what the content of the video is. It relies on the title of the video as well as other tags to decipher what your video is actually about. From this, it determines which videos are worthy of video SEO.

If you’re curious to learn more about video SEO and how it works, you can always check out the marketing evaluation that Direct Business Marketing has on their website. If can help you determine if video is a medium for you to put into play with your business’ marketing campaign, and if so, how you can utilize video SEO to optimize the number of leads being driven to your website.

Google Featuring Websites That Utilize Video; Take Advantage Of Video SEO Today!

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Recently it was found that videos were more likely to receive a first page search result listing over traditional web pages. This should convince you to take advantage of video SEO by using videos as a marketing medium for your business, right? When doing a marketing evaluation for your business, it is important to know what strategies are going to get your website noticed and one of those strategies is by using Search Engine Optimization (SEO). In this case, more specifically, let’s talk about video SEO. Video SEO is a set of techniques to ensure that Google helps you out a little bit and gets you to the top of their search results list.

How does it work? Basically, Google finds your video content, indexes it and then displays it when keywords linked to your video and content are entered into their search engine by the consumer. When a term is typed in by the consumer that matches a keyword, meta tag, title tag, or anything else that is linked to your video, it places your video at the top of the search results list on Google.

As of late, Google has even been featuring websites that use video over websites that don’t. If you’re not using video on your website, now is probably the time to start and take advantage of video SEO to drive more traffic to your website. If you would like to learn other ways to employ and utilize video SEO and how it can move your website to the top of Google results and improve the success of your business, Direct Business Marketing can help you with that. They’ll provide you with a marketing evaluation tool to see if using video on your website and taking advantage of video SEO is the right path for you.

Using Video SEO To Move Your Website To The Top Of Google’s List

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Are you looking for a new Search Engine Optimization technique for your webpage? Direct Business Marketing suggests using video SEO for a number of reasons. First of all, if you’re not using video as one of your marketing techniques, you should really do a marketing evaluation of your company and try to implement video into your marketing campaign. “Why?” you may be asking. It’s simple: people love to watch video and would rather simply watch a video rather than read a block of text. Using videos and video SEO as part of your marketing strategy also puts you on a more personal level with the consumer. They’ll hear your tone of voice, see your body language and facial expressions. Using video in your marketing evaluation helps the consumer come to know you and trust you. It’s for these reasons that you should do a marketing evaluation and see if using video would fit into your business model.

But what does this have to do with video SEO? When you use videos on your website, it actually moves your webpage to the top of the search engine’s results and showcases your video along with the link to your website. Is there a better way to get you noticed on Google or Yahoo and drive traffic to your site? Direct Business Marketing specializes in video SEO. We have you create a video, upload it to your website as well as YouTube. In the comments section of YouTube, we always encourage you to put your website link. By doing this, it ensures that your video (and website link) will be indexed into Google’s search engine and lets Google know your content exists.

Because of the ever changing search algorithms that Google uses for its search results, it’s impossible to know what type of text and content will get your website on the first page of their results. One thing we do know, though, is that by utilizing video on your website and employing video SEO techniques, your website and video suddenly are towards the beginning of the consumers search result list.

Research Your Keywords To Find Your Customer Base Online

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Today I wanted to share some basic information on getting started with choosing the right search keywords for your service or product. Utilizing search engines can be a huge help to driving leads and traffic to your website if done correctly.

In order to make this successful it is important to do some research on what keywords will work best for you. This can easily be attained by using the Google keyword tool to find out how often keywords that pertain to your product or service are searched. Simply go to Google and search Google Keyword Tool. This tool can give you search results for the entire globe or just the United States and is a great research tool. When starting your research I would suggest using very common or general terms that match your product or service to get started. Once you have researched a handful of these general terms you can add locations or the names of people to your keyword to focus your research to key terms. The Google Keyword Tool will allow you to sort through all of these results and find the information you are looking for. Just by browsing around on this tool will give you a good idea of what people, whether in your town or across the globe, or most commonly searching for. It is also important to remember that Google localizes your search to where it thinks you are. So it is not always important to have your location included in the keyword in order to be successful.

Make sure you are utilizing this keyword research any time you blog or create content for your websites. For more information on building your brand and attracting customers, we suggest visiting https://www.qualtrics.com/experience-management/brand/brand-tracking-guide/.

What Methods Do Search Engines Use For SEO?

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If you are wondering how to use Search Engine Optimization (SEO) because you have recently done a marketing evaluation and need to improve your website overall, there are a few different ways that search engines determine which websites to place at the top of their search results. Of course, you can always help your website get to the top by using keywords, title tags, meta tags, relevant content and backlinks, but how do the search engines use this?

One of the ways is by using algorithms and indexing. Search engine crawlers find pages depending on certain algorithms by looking at different factors on that particular website.

One of the more common ways to get your website more prevalent within search results is to cross link it between pages of the same website. Consult with a link building agency regarding white hat links. Continuously updating and writing relevant content gives more prevalence to a website because it keeps search engines crawling through it often.

Understanding how to correctly use SEO and putting it into play is an important factor in the success of getting traffic to your website. It is also important, though, that you know what to do with that traffic once they have visited your website. Make sure that your website is highly accessible, engaging and user friendly to turn someone just browsing the internet into a repeat customer.

When doing a marketing evaluation for your business, it is important to keep all mediums of marketing in mind and know which ones are best for your company. If you do not know how to use them, however, your efforts will be wasted. Understanding how to use SEO and just how search engines determine which websites go at the top of their results list is imperative to generating more traffic to your website and running a successful online marketing campaign.

What Is The Difference Between White Hat And Black Hat SEO Techniques?

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If you’re going through a marketing evaluation for your business and need help with ways to improve traffic to your website, you’ll want to look into Search Engine Optimization (SEO). Essentially, when you use SEO, you are putting a variety of tasks into play to move your website as far up the search result list as possible. There are two different categories of SEOs, on-page and off-page, which utilize different things to make your website more popular, but one thing that many business owners may be unaware of when going through their marketing evaluation is that there are two different techniques to use when it comes to SEO.

The first of these techniques is known as white hat. If the SEO task that you’re using follows the guidelines of that particular search engine, it’s known as white hat. It doesn’t involve deception, meaning that the content that a search engine uses to pull up your website is the same information that the prospect will see when they visit your website.

The other technique involving SEOs is known as black hat SEO. This method can be frowned upon by some search engines and can get your website blocked or banned because you’re not following their guidelines. Black hat SEO involves deception, such as text that is hidden or using a technique known as cloaking. If your website uses black hat SEO, as previously mentioned, it is possible to get banned from that search engine. If you don’t get banned, the ranking of your website could be reduced.

The bottom line is to put SEO practices into place that aren’t going to hurt you in the long run. Make your website accessible to the customer; this in turn will optimize your white hat SEO techniques and drive more traffic to your website.

What Is Search Engine Optimization (SEO)?

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What is Search Engine Optimization (SEO) and how do you use it in regards to your business website? This is a very common question among business owners that are just delving into internet marketing. Typically, these business owners have done a marketing evaluation and determined that they need another avenue to pursue. With online marketing being the most popular in this technical age, it’s the obvious choice, but there are some important things to know before just creating a website and sticking it online.

If you’re going to take the time to do a marketing evaluation and create a website for your business, it’s important to know all of the ways that you can ensure the success of your website. One of these ways is through SEO. Essentially, SEO is used to improve the visibility of a website in search engine, such as Google or Yahoo, results. When a website appears at the top of the search results list, it generally receives more traffic to it than those that are listed towards the end of the search results.

When starting out with your business website, knowing how to use SEO is perhaps the most important thing to put into play in order to get you started successfully. When you know how to use SEO and generate more traffic to your website, obviously this will lead to prospects actually becoming customers. There are a few different types of SEOs that you can utilize when building your website, so make sure that you do your research while doing your marketing evaluation to ensure that you get your website right from the very start. Doing a marketing evaluation of your business website is a good way to determine how you want to use SEOs to move your website to the top of the search result list.

Use On-Page And Off-Page SEOs To Move Your Website To The Top Of Search Results

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When doing a marketing evaluation on what’s best for the success of your company, it’s best to understand some important facets that go along with the marketing avenues that you choose. For example, if you decide to do online marketing, one of the best ways to ensure you get traffic at your website is to utilize Search Engine Optimization (SEO). You may be wondering exactly how to use SEO? Really, it’s not that difficult.

The first type of SEO that can be used is on-page SEO, which entails using keywords, title tags, meta tags and your website’s content to improve the SEO of your website. If you’ve visited other websites before, you may have noticed a slew of different words to all placed together on the website. These words are there to help move your website to the top of a search engine’s results.

The next category for SEOs is off-page SEOs. Off-page SEOs entail using press releases, blogs and social bookmarkings and backlinking them to your website. Another important thing to keep in mind when going over your marketing evaluation is that all of your SEO techniques are White Hat, which means that all of the techniques that you’re using are deemed legal. If they aren’t White Hat, your website could be banned or blocked in a search engine, basically making all the work that you’ve done to create a fantastic and customer-pleasing website worthless.

The main thing to remember when going over your company’s marketing evaluation is that the higher your website appears in search engine results, the more traffic you’re likely to get on your website. It’s worth it to put the extra work in at the beginning and create a website that has many different types of SEOs to ensure the success of your business down the road.