Take Advantage Of The Many Benefits Of The SoS Marketing System And Market Your Real Estate Better

You may have recently visited another real estate agent’s website to see what strategies they use to market real estate; while Google doesn’t suggest doing the exact same thing as everyone else, if they use the Short or Stay Calculator to market real estate, you may want to consider following suit. The Short or Stay Marketing System was developed by Direct Business Marketing as a way for real estate agents to generate short sale leads. It’s a tool that many agents have started using to do this, as well as market their expertise as a real estate and short sale agent, and the results from using it have been great for them.

Here are a few things that our Short or Stay Marketing System can offer to you as a real estate agent. As we have already mentioned, it can generate many new leads for you. In fact, when the SoS system is paired with a pay-per-click campaign, many realtors see multiple short sale leads within the first week. How great is that? Also, when using the SoS Marketing system it puts you in a network with some of the most successful real estate agents throughout the entire nation. By being in this network, you can learn about other innovative ways to market real estate as well as share you own ideas and tips for success. One last thing to note is that if you’re really looking to move your website up to the top of search engine results, the SoS network is ranked number one in Google searches when a consumer searches for the phrase “short sale calculator.”

Using the Short or Stay Marketing System is a great way to get your product and brand out there; you will be showcased as the expert in how to market real estate when you utilize this system and people will look to you for assistance. If you’d like more information about the Short or Stay Marketing system, or you’d like to learn more about other techniques to improve your online presence and market your real estate better, check out the marketing evaluation on our website at http://DirectBusinessMarketing.com/ma.

Our Short Or Stay Program Can Generate Leads And Help You Market Your Real Estate Expertise

If you’re looking for a new way to market real estate and generate leads for short sales, Direct Business Marketing has a new product, the Short or Stay marketing system available for realtors. This system is comprised of three main parts to make marketing your real estate even easier. First, it has a customized and personalized website for the realtor. Next there’s the Short or Stay calculator that allows homeowners to enter in their property and loan information. In return, they’ll receive a free report that outlines for them when their home will break even as well as provide them with an estimated property value. When the customer uses the Short or Stay calculator, the email they receive is also sent to you, the realtor, to give you the opportunity to follow up with them. Third, you’ll also be provided with marketing materials to get more traffic to your customized website.

By using the Short or Stay tool, it provides you with a great way to capture more leads and market your real estate expertise. On your customized website you can showcase your experience and knowledge of being a real estate agent. Many real estate agents that are using this Short or Stay system have had great success with it and other realtors have reached out to them regarding how to successfully market real estate.

If you take advantage of this tool, you won’t regret it. The Short or Stay marketing system pays for itself after you close just one sale; when it think about it like this, you can’t afford not to use it to market real estate. The Short or Stay system comes with all of the marketing materials already created for you, so half of the work is already done. Remember, you are the expert when it comes to how to market real estate and your SoS website will show you as such. For more information on this amazing product or to learn other ways to market your real estate, check out the marketing evaluation tool at http://DirectBusinessMarketing.com/ma.

Use DBM’s IDX Add-on To Market Real Estate To Your Customers Better

If you’re an up-and-coming real estate agent that is looking for a way to market your real estate listings, Direct Business Marketing (DBM) has a tool for you. Direct Business Marketing offers their customers an add-on product known as IDX for those realtors that are looking to generate more leads. Of course, if you’ve looked at our marketing evaluation you know that there are other ways to generate leads to your website, however the IDX add-on is specific to realtors looking to market their real estate listings. The IDX component essentially bridges the gap between what the customer is searching for and what that particular realtor is marketing.

How does IDX work and how do you market real estate with it? Direct Business Marketing designs and creates a website that utilizes important SEO techniques; if you’re not familiar with SEO you can learn more about it on our marketing evaluation checklist. This website connects with all of the properties that are listed on your MLS site. When you market your real estate and use DBM’s IDX service, it sends every listing that you have to the internet as if it were its own website.

If you’re looking to market your real estate more effectively and reach out to more home buyers, than the IDX service is for you. By using our IDX service, a large amount of content relevant to your listings is available online for potential home buyers to find. Because of this, it makes it easier for search engines to find your listings and present them to the potential buyer.

Another plus of the IDX service is that potential home buyers can create their own account, save their searches and also be notified when new homes come on the market. There isn’t a better way to cater to your customer and market your real estate at the same time. To learn more about DBM’s IDX add-on and learn more about other ways to generate more traffic and leads to your website.

Are You Looking For Increased Traffic On Your Website? Use Search Engine Optimization

Are you looking for better results from your website, along with increased traffic and leads? You may want to check out Direct Business Marketing’s online marketing evaluation for some idea, but to help you get started, there’s a technique you can put into play called Search Engine Optimization (SEO). SEO is a fairly common technique used among small and medium sized businesses to get their websites at the top of a search engine’s results list. How do use SEO to get the traffic and leads you’ve been hoping for? There are two different ways to use SEO and ensure success for your website.

The first way is by using meta tags, title tags, keywords and content to direct traffic to your site. For example when your site is built, specific keywords are added to it; when a consumer enters these keywords into a search engine, it pulls your website because the keywords match. If you’ve even been on a website and it’s had a large list of words either in a column or row together, that website was using those words to take advantage of SEO.

Another way to use SEO is by creating many different backlinks from another page to your website. You can use press releases, blogs, anything really; some companies choose to have multiple websites, and back link their extra websites to their main website. This, too, will get improve your website’s search engine rankings.

One important thing to know when utilizing SEO techniques is that there are guidelines put into place by search engines that should be followed. If you don’t follow these guidelines, your website could be banned or blocked from that search engine and then all of your SEO techniques will have just gone to waste.

If you are interested in learning more about how to use SEO to gain more traffic and leads to your website, visit http://DirectBusinessMarketing.com/ma to download a free marketing evaluation checklist. This checklist can also help you determine if using SEO techniques is right for your small business.

Use Mobile Optimization As A Web Solution To Reach New Customers

One trend that has recently taken off in the online marketing industry is the use of mobile optimization for your business website. Mobile optimization as a web solution for your business is an add-on that could help you reach out to customers you may not have come in contact with had you not utilized a mobile optimization add-on. What kind of web solution is a mobile add-on? Basically, when you choose mobile optimization as a web solution for your business, it creates a new version of your existing website that is better fit for mobile devices. It uses smaller images and altered menus to be a user-friendly website for the potential or existing customer’s mobile device.

If you use mobile optimization as a web solution, it works on all different types of mobile devices, smart phones, iPhones, and the various kinds of tablets that are out there. The number of consumers that use a mobile device to access the internet is steadily increasing day-by-day, so if you’re looking for a real boost to your online presence, this would be a great web solution for your business.

Direct Business Marketing can offer you this particular type of web solution for your business. Whether you have an existing website or need one created for you, Direct Business Marketing can help you reach out to those consumers that typically use their mobile device for online product and service searches.

If you’d like to know more about our mobile optimization web solution or if it would be a good fit for your business, download our marketing evaluation checklist today. There are many other types of web solutions that Direct Business Marketing has to offer small and medium sized businesses, so read through the entire marketing evaluation to see the many other ways that DBM can help your business profit and grow.

Could Viral Video Marketing Be A Web Solution For Your Business? Check Our Marketing Evaluation To Find Out!

One of Direct Business Marketing’s most popular web solutions that they provide is viral video marketing. Viral video marketing is based on the concept that having multiple websites is better than having one website. Many of our customers, especially those that are real estate agents, take advantage of this particular type of web solution. Is your business type one that could take advantage of viral video marketing as a web solution for you? Well, to answer that question ask yourself if your potential customers are searching for information or answers or if they’re purchasing goods based on a relationship. If you answered yes, then viral video marketing may be a good web solution for you. If you’d like to find out more about viral video marketing you can always download our marketing evaluation from our website, DirectBusinessMarketing.com/ma.

So, how does viral video marketing work? Basically, Direct Business Marketing creates multiple websites for your business and posts keyword rich content to it on a regular basis. It’s your responsibility as the business owner to create new videos on a regular basis that DBM can upload, or blast, out to your websites. When this is done, all of your websites essentially direct leads to your main website by creating unique content and backlinks to it.

As previously stated, viral video marketing is a web solution that many business owners take advantage up because it really increases their brand awareness, generates traffic to their main website and moves them up in search engine rankings. To find out more about viral video marketing as a web solution for your business, download our marketing evaluation or contact a marketing consultant with Direct Business Marketing today. They’ll fill you in on exactly how the process works and if your business’s niche would fit for this type of web solution.

SEO Will Help Your Website Generate More Traffic, Leads And Sales

If you’re trying to get your website the very best search engine results possible, there’s a technique called Search Engine Optimization (SEO) that you need to know about. SEO is a collection of tasks that need to be completed to ensure the best outcome for your website in search engine rankings. There are a few different ways to do this, and Direct Business Marketing is an expert at all of them.

The first way to get your website to the top of a results list is to use video on your website. Video can consist of a video you made yourself, a PowerPoint presentation or other animated graphic. Some websites, such as Google, actually place websites with video at the top of the results list over those that don’t. Another way to take advantage of SEO is by using items located on your website, such as content, meta tags, keywords and title tags. When a consumer searches for these words in the search engine, it will pull your website if the phrase matches. Another way to utilize SEO is by back linking your website to another blog, presentation, news clip, etc.

If you’re not sure if using Direct Business Marketing’s SEO services is right for your business or not, read through our online marketing evaluation. Some of the questions on there to help you determine if SEO is right for you are: “Does your client type research your product online?” and “Does your client type search for answers to questions relevant to your product?” If you answer yes to either of these questions on our marketing evaluation, chances are that using SEO is a good fit for you.

The bottom line is that by using SEO for your website will generate more traffic and leads, which in turn means more sales. If this is something you’re interested in adding to your existing DBM website, give us a call. If you don’t have a website with us, we can provide a check for you to see if these important SEO items exist.

Which Type Of Email Marketing Is Best For Your Business?

It’s estimated that businesses within the United States spent approximately $1.5 billion on their email marketing campaigns in 2011; this number is expected to grow by almost one billion dollars by the year 2016. With this being said, why wouldn’t you want to add email marketing to your business’ marketing evaluation checklist? Email marketing is a fantastic way to reach lots of people all at once; it’s simple and easy to use and people utilize email multiple times on a daily basis.

There are two different types of emails that can be sent when using email marketing. The first type is transactional emails. These types of emails are a great way to engage customers because they have a high rate of being opened. It’s estimated that half of all transactional emails are read by the receiver whereas only about one third of all email newsletters are read by the receiver. Because these types of emails have such a high opening rate, it provides the business owner a perfect opportunity to further their email relationship with that consumer or even cross sell another product. Transactional emails are triggered based on a customer’s action with a company, such as an order confirmation or an email receipt.

The other type of email associated with email marketing is a direct email. Direct emails, for example, could be a special announcement about a product, sale or special offer; these types of emails are sent simply to communicate a promotional message. With email marketing, direct emails are usually sent to a collected list of existing or potential customers.

If you think that email marketing may be the way for you to go, check out Direct Business Marketing’s marketing evaluation checklist on their website. Email marketing must be working for businesses throughout the country, because the amount of money spent on email marketing campaigns continues to increase. Take advantage of this trend, check the marketing evaluation checklist and see if email marketing will work for you.

How Can Email Marketing Be Used In My Marketing Campaign?

If you are looking to increase the number of leads you receive and the number of sales that you get for your business, Direct Business Marketing has come out with a marketing evaluation to help you determine which marketing avenues you should pursue based on your business needs. One of the most widely used forms of communication used today in people’s personal and professional lives is email. Naturally, then, email marketing is also a widely used technique for business owners to send ads, request business or solicit sales to both their existing customers as well as the general public. Many businesses use email marketing with cold call lists to generate new leads and expand their customer database. Email marketing is also used to build product awareness, loyalty and trust with existing customers.

The term email marketing generally refers to three different types of actual email marketing. The first way is to strengthen an existing relationship between the business owner and their current or previous customers. Email marketing of this type often encourages repeat business from that consumer as it tends to put a more personal touch on the relationship. Second, email marketing can be used to try and get customers to purchase a product or service immediately. Third, adding an advertisement for your business in an email sent by another company to their clientele can also be deemed email marketing.

Overall, email marketing is a fairly simple way to reach out to many people at the same time, increase your customer base and your brand awareness. People use email on a daily basis, so using an email marketing strategy for your business might not be a bad idea. Direct Business Marketing can help you with this; go through their marketing evaluation checklist today to see if your business profile would fit the characteristics for having a successful email marketing campaign.

Use DBM’s Marketing Evaluation Tool To See If eCommerce Marketing Is Right For Your Business

Direct Business Marketing’s online marketing evaluation is the tool to use to help you identify if you should pursue eCommerce marketing for your business. If you’ve looked over their marketing evaluation tool and have determined that this is a medium that you’d like to pursue, it’s safe to say that DBM has informed you off all you need to know in setting up your eCommerce marketing website. If you haven’t been working with Direct Business Marketing, we’d like to encourage you to do so; we will, however, provide you with a few suggestions to help you out and show you just what DBM can do for your and your eCommerce marketing campaign. These suggestions are only the tip of the iceberg; if you give DBM a call, they can provide you with more helpful information such as this.

There are a few different features that many consumers request after having shopped for products or services online. The first of these is the need for high quality images. Who wants to purchase a product if they can’t even really tell what they’re looking at? Next, the consumer has a desire to see the product in a color, size, etc. of their choice. If you’re buying shoes online, for example, and you’d like to see a pair in red, but that company doesn’t show the shoe in red, are you really 100% sure you want to purchase those shoes without seeing what they look like first? Third, offer alternate views of the product, or allow the photo to be zoomed in on so that the consumer can see it in better detail. Lastly, show ratings and reviews from other customers. While you may hesitate to do this because of negative feedback, this can also only help you improve as a company by meeting the needs and wants of your customers.

The most important thing for you to know is that eCommerce marketing is a trend that is continuing to grow. It’s projected that total sales will have increased by more than 12% between 2011 and 2012. Isn’t this something that you want to take advantage of as a company? Check out Direct Business Marketing’s online marketing evaluation today to see if your business is a good fit for embarking on an eCommerce marketing campaign, and, if so, contact DBM today.

eCommerce Marketing Tips To Make Your Campaign Successful

Have you gone through Direct Business Marketing’s online marketing evaluation and answered ‘Yes’ to the questions that have helped you determine eCommerce marketing is a marketing strategy you might want to consider for your business? Hopefully, DBM’s online marketing evaluation has helped give you some ideas, tips and tricks to help get the ball rolling and make your eCommerce marketing campaign more successful, however, here are a few more to assist you.

One leading consumer website suggests a social media marketing strategy hand-in-hand with an eCommerce marketing strategy. By doing this, it makes it easier for your consumers to purchase your products if you create a social media store and it also allows you to indirectly sell items by featuring a best selling or new product or service to draw your social media follower’s attention to it.

Secondly, monitor what your competitors are doing in the eCommerce marketing campaigns. How are they promoting their products and services? If they participate in social media marketing, how many followers do they have and what are they publishing on their social media pages?

Third, go where your customers are. If you already have a group of loyal customers for your business, ask them what they’d like to see from your eCommerce marketing website, what you can do to improve it and make it more user-friendly and appealing to the consumer. If a customer is truly loyal to your business, they’ll give you good honest feedback that can only help improve your eCommerce marketing campaign. It never hurts to see things from the other side of the fence.

In general, if you’re looking to follow a growing trend with your marketing evaluation, eCommerce marketing is the way to go. Statistics from the past few years have showed online sales for all types of products and services have increased dramatically. Consumers want to do what’s most convenient for them, so cater to your customer and put an eCommerce marketing add-on on your website today.

eCommerce Marketing FAQs

If you’ve recently looked over Direct Business Marketing’s online marketing evaluation, you may find it to be a very valuable tool for your business, especially if you’re currently reevaluating some options for your company’s website. If you sell products through your website and would like to offer your customers more choices in how they pay for the products or services they are purchasing from you, you may want to think about choosing an eCommerce marketing add-on for your website. Sometimes business owners are confused as to how an eCommerce marketing campaign works, so we’d like to answer some of our most frequently asked questions for you.

How exactly does eCommerce marketing, and an eCommerce add-on, work? Electronic commerce (eCommerce) is basically buying and selling products and services via the internet. It uses many different types of technologies, such as EFTs and online transaction processing, to be successful. Direct Business Marketing hosts your website for you, yet allows you to manage your own products. Using an eCommerce marketing add-on on your website also allows you to have an unlimited number of products that you sell online. Remember, the products that you sell on your website can be a physical product, a membership, digital product, or even an invoice. The possibilities are endless when choosing eCommerce marketing for your business. One other important thing to note is that in order to use eCommerce marketing, you’ll need a merchant account, such as PayPal to accept payments from your customers. If you don’t have a merchant account currently, Direct Business Marketing can help you set one up.

If you have further questions on how eCommerce marketing can help further your business, or if you’d like to check out Direct Business Marketing’s online marketing evaluation for more information, check out their website today.