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Marketing Campaign to Help Sales Close More Deals – Part 3: Creating the Marketing Materials

Before we talk about how you can use TikTok likes, let’s quickly cover how the platform works.

The platform is based around videos that max out at 15 seconds (and can be combined for up to a total of 60 seconds, and people interact with videos by scrolling through their feeds.

These were some of the best strategies and techniques you can implement to optimize your TikTok video content. It doesn’t matter if you’re a digital marketer or just another person looking to expand the number of followers, these pieces of advice should be viewed as guidelines that should be followed individually and according to personal aspirations. TikTok is still a social media platform on the rise, therefore, there its marketing professionals like the https://indexsy.com/best-seo-companies/ and social influence is yet to show their full potency, especially nowadays when we spend more time in front of the screen than ever.

One of the cool things about TikTok is it allows people to add all sorts of editing effects and background music to their videos. This has resulted in lots of dance videos going viral on the platform, as people can record a video of themselves dancing to a particular song.

When it comes to interacting with videos, people can “like,” comment on, or share the videos they like with other users through direct message or SMS and other apps, check this post to know how to be more productive in business.

Engagement figures are exceptionally high on the platform. According to one study by Influencer Marketing Hub, TikTok beats all other platforms when it comes to engagement levels across accounts of all sizes, be sure to learn more information about marketing go and see page here.

TikTok is also really good at keeping people on the app, as users typically interact with it 45 minutes a day. If  you are trying to learn about apps then you should keep in mind the price of an app largely depends on the complexity of its functionality. Contact Ecodelogic in Tampa and have them explain the nuances of app development to give you a better understanding of what is involved.

If you have a TikTok profile, people can follow your account and set up notifications so they’re alerted whenever you post a video.

The tricky part is working out how to create the kind of content that resonates with TikTok users. After all, the content and style of TikTok content are different from those on other social media platforms.

If you use the platform as an observer for a week or two, you’ll be able to develop a feel for things. This may then make things much easier when you use the platform as a marketing channel.

HPC Seller Leads Widget

HPC_Widget

NEW IN THE INDUSTRY: Seller Leads widget on every page of your website!  Wow!

Keeping your competitive edge for seller lead generation has never been easier for new agents and tenured professionals.  We’re introducing an extremely affordable version of our hot selling product, the Home Profit Calculator or HPC – it’s called the HPC Widget.  No set-up costs, just one low monthly fee.

Now you can have your very own HPC, as a widget, for any and every page of your website; yes the embed version is still available as well, so you can embed the HPC into any of your websites as well.  Sweet huh?

You still have access to all the great features:

  • Friendly user-interface
  • Easy to use backend to manage leads, reports, colors, etc.
  • Ability to change standard video to your own
  • Port leads into your existing CRM via our API (one-time CRM set-up fee of $20 / CRM connection)
  • Customizable report options
  • Mobile friendly / responsive technology
  • Plus much more…

Take a look at in action here – Wells Realty Law (take a look at the orange widget at the bottom left).  The widget can also be customized with your colors and in a different location.

Click the following link to ‘HPC Widget Order Form’ (Right click and then click ‘Save as…”).  When you order, if desired, we will connect to your CRM at no charge until July 31st.  Send the order form back to me at [email protected].

 

 

 

Email Campaign Example

Hello, this is Granison Shines, Chief Marketing Officer at Direct Business Marketing. Today we are going to talk about email campaigning. Remember you should always be building your list; you should have a list of potential clients and/or clients stored in your CRM that has the auto responder connected to it so you can email. Now, the whole philosophy or the mindset is that you want to keep top of mind awareness so that you are always in front of them. Now, if you look at the email campaign, remember we have the four step campaign process such as generate, capture, store and nurture. This whole campaign is all about nurturing. We do have some generate items here we are going to talk about. There should be six emails with five of them non-business, and one of them business. We will talk about this a little more in another video series. The five emails that go out are non-business so they could be community related topics. Then you are going to hit them with an offer. So if you look all the way to the store portion here, this is where the email is going to come out of your auto responder and then pushing it out to your clients. What you want to do is make sure your clients to go to your website. You want them to see the information on your blog post. We will elaborate on this on a different series that we are going to do. We will talk about what type of email to send, plain text email or html email so you can track it. It looks like a plain text email with no graphics, leading them back to your website that has all the graphics and the video on it for your email campaign. This diagram is a very nurturing mindset for your email campaign so keep in mind this graphic information here. If you would like to contact me, you can reach me at 602-369-8119 or you can email me at [email protected] Don’t forget to download our free Marketing Assessment. It will tell you how you could be marketing for your marketing campaign.

Appropriately Storing Your Contacts In Your Marketing Campaign Flow

Today we’re going to continue our conversation on the marketing campaign flow. This is the third video in the series where we’ve been talking about the four parts of the marketing campaign flow, Generate, Capture, Store and Nurture. The first video in this series was an overview of the flow, so if you haven’t checked it out yet, please do so.

You want to have at least five lead generating items at the front of your marketing campaign; we provide a number of services for our clients to make sure we generate the leads send them to the capturing the source. Once the lead is captured, you want to ensure that you store it. We suggest you store it in a CRM, email or your system’s backend. Storing your lead’s information is very important as well as the tracking portion of your marketing campaign flow. Each different type of marketing medium that you use to generate leads should have its own database so that you can track exactly where your leads are coming from. This is very important so that we can calculate the ROI and know what part of your marketing campaign is working the best for you; this allows us to adjust your marketing campaign if we need to. If you’re using email to store your lead information, make sure that it’s appropriately stored in the right place and is integrated somewhere else to ensure that your data doesn’t get lost.

On the next video of our Get Direct marketing webinar we’ll talk about the fourth part of the marketing campaign flow, Nurturing the Lead. I’d also like to encourage you to go to https://directbusinessmarketing.com/ma and download our marketing assessment. This valuable, free tool can help you determine what marketing avenues are best for your business so you can get the most out of your marketing dollars.

Overview Of Direct Business Marketing’s Four Step Marketing Campaign Flow

Right now we’re going to talk about Direct Business Marketing’s four step process when you develop a marketing campaign. There’s a certain flow that you want to abide by, so we’re going to teach you our method. It’s very simple and I’m going to give a brief overview of the marketing campaign flow in this video and then there will be subsequent videos that focus on each step individually.

First, let’s talk about Generate; you want to generate traffic to the marketing piece, your website for example, to make sure we have traffic for the actual marketing campaign. After generating the traffic, you want to Capture the information of the prospect; it’s not a lead until they provide you with their name and email address. From there, you want to Store their information. We suggest you use some type of CRM, email or use some type of database that allows you to store their information so you have access to it, allowing you to Nurture the relationship. You can nurture the relationship with that prospect through phone, email or a drip campaign, for example.

To recap, this is the four step process for our marketing campaign flow, Generate, Capture, Store and Nurture. In future videos we’ll focus on each step individually and what you can do to make the most of each part of the marketing campaign flow chart. I’d also like to encourage you at this time to check out our free Marketing Assessment at https://directbusinessmarketing.com/ma to help you find out which types of marketing mediums are best for your business and client-type. It’s a simple questionnaire and planning document that can really help you maximize the ROI on your marketing campaign, so please check it out. I look forward to seeing you again next week on Direct Business Marketing’s Get Direct live marketing webinar.

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Marketing Process & Workflow Solution

Marketing Process & Workflow Solution

Point blank, you have to have a workable system to manage leads, clients, opportunities, projects, digital content, and sales.  For this reason, DBM’s Marketing Process & Workflow Solution focuses on systematizing an organization’s internal marketing operations and managing it within technological systems.

The goal of this service is to improve both the efficiency and effectiveness of your marketing by increasing operational efficiency, decreasing costs and waste, and standardizing your internal marketing processes, all designed to increase your Marketing ROI.

We successfully do this by instilling our proven marketing processes which include:

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Our Marketing Campaign Development Process

Generate, Capture, Store, Nurture

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Our 4D Marketing Workflow

Decide, Design, Do, Document

We can lay our processes and workflows onto industry standard “Off-the-Shelf” systems. Our deployment process allows for ease of use and quick deployment cycles.

Now the question becomes, “Are all of your systems effectively integrated to provide a rock-solid marketing workflow?”  If you can’t emphatically say “YES!”, then DBM’s Marketing Process & Workflow Solution is for you.

Ready to get started? Call (888) 571-5803 or Chat with us at the bottom of this page now.

68% of B2B organizations have not identified their funnel. ~MarketingSherpa

Benefits

  • Better marketing campaign management
  • Increased operational efficiency within your organization
  • Systematized marketing workflow and processes
  • Improved marketing efficiency and effectiveness
  • Off-the-Shelf systems keeps costs low, eases integration, and quick deployment
  • Digital asset management

FAQs

How long does the implementation of Marketing Process & Workflow Solution take?

A DBM Marketing Consultant can answer to that question much better once you have an initial conversation.

Why do you feel it is important to have these marketing systems within our business?

We feel it is important because you can leverage the automation of your marketing processes. Plus, it is imperative to have systems that can managed your digital content, projects, leads, and clients, while at the same time, improving both operational efficiency and effectiveness.

If we’re familiar with another technological systems?

We have a vast range of knowledge when it comes to technical systems. During the Marketing Audit, we find out which systems you are currently using and then perform an analysis on whether or not that system will work for what we want to do in terms of marketing automation.

What if I have existing CRM, email or project management accounts, do I have to change everything?

We understand that your technological infrastructure may consist of several systems.  You may already have:

  • A Project Management (PM) System
  • A Customer Relationship Management (CRM) System
  • An e-Mail Storage & Delivery System
  • A Marketing Campaign Management System
  • A Digital Asset Management (DAM) system

Our processes and workflows will lay seamlessly on top of your existing infrastructure. I most cases you won’t have to change anything.