Your 2017 Marketing Planning and Budget Strategy – Budget Allocation

To further discuss the budget aspect of your marketing campaign, business owners are asking themselves, “How much should we allocate to our marketing budget?”  Since many have experienced their marketing dollars not returning the investment they wanted or expected, the topic of a business’ marketing budget has become taboo. However, if you’re in business and your marketing, you’re going to have this conversation – period!

In this video, Granison Shines – CMO of Direct Business Marketing, discusses the question of marketing budget allocation and how to make sure you’re not taken to the cleaners.

If you have any questions, take advantage of your free consultation by getting on my calendar here –  There’s no obligation to reserve our services.

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