Your 2017 Marketing Planning and Budget Strategy – Campaign Identification

One aspect of your marketing campaigns should be the identification of the strategic marketing campaigns you’re going to launch.  Truthfully, most organizations omit several marketing campaigns, not purposefully, nonetheless omission means prospective leads not getting the attention they need.  Therefore, we need to close the gap on leaving leads exposed for falling through the cracks.

In this video, Granison Shines, CMO of Direct Business Marketing, answers the marketing campaign on “How many strategic marketing campaigns should we be running in our organization?”

If you have any questions, take advantage of your free consultation by getting on my calendar here –  There’s no obligation to reserve our services.

Your 2017 Marketing Planning and Budget Strategy – Where To Market

When you think about where you should be marketing, make sure to have our marketing process close in mind – Generate, Capture, Store, and Nurture.  This will help you lay the proper path for marketing success.

Focus on the “Generate” column, the marketing locations, because this is where you’re going to spend most of your marketing budget.  I’m not saying to not spend time on the other 3 sections, I’m just saying that a large portion of your marketing budget will be spent here.  Especially, if you’re running a large marketing campaign.

In this video, Granison Shines, CMO of Direct Business Marketing, discusses on how you should think about where you should be marketing.

If you have any questions, take advantage of your free consultation by getting on my calendar here –  There’s no obligation to reserve our services.

Starting A New Business? DBM Can Provide You With A Marketing Manager To Get Off On The Right Foot

Are you starting a new business and you’re not sure what types of strategies you should implement into your marketing process to get a good start? If you fall into this category, be reassured that there is a marketing firm waiting to help you and that’s Direct Business Marketing. If you’re unsure of what services are available to you and what avenues might be best for the longevity of your business, you can always consult with one of the experienced marketing managers at DBM. They’ll tell you what services we have to offer your marketing process as well as walk you through our marketing assessment to help you determine which strategies are the best for your business and customer type.

One of the services that you may be interested with DBM is our Chief Marketing Officer (CMO) services, especially if you’ve just started out and want to focus on growing your business. When you use our CMO services, DBM basically provides you with your own marketing manager for your business and marketing campaign. The only involvement that you really need to have in our marketing manager services is at the beginning when we plan and strategize what’s best for your business. After that, our marketing managers will implement the campaigns that you have previously discussed and touch base with you on a regular basis so you always know how well your marketing campaigns are going.

Getting all the help that you need is important when you’re starting a new business and Direct Business Marketing wants to make sure that you get off on the right foot. By using our marketing managers to help you out, it provides you with a solid marketing campaign to get your brand awareness out there, yet you still have the time to focus on other things, like growing your business. If you would like more information on getting a successful start to your business and letting DBM’s marketing managers help you with that, please contact us today or explore our website for more information.

Small Business Owners Love Using Our Marketing Managers For Their Marketing Campaigns

Small business owners everywhere are raving about Direct Business Marketing’s (DBM) Chief Marketing Officer (CMO) services and the results it can provide to your business. DBM’s CMO services essentially provide you with your very own marketing manager to help you develop marketing objectives, strategies and campaign. When you use DBM as your marketing manager, they’ll apply their nine proven successful marketing truths to any campaign that they work on with your small business. These marketing truths, when put in to place and adhered to, can help your marketing campaign get you the results that you desire.

You may be doubting that our CMO services are really all-inclusive, but this is actually the case. We provide a marketing manager to you that will consult with you on your marketing objectives and campaign and help you determine what avenues you wish to take. Once these decisions are made, your marketing manager will take of the rest allowing you to focus solely on growing your business. We’ll update the content of your website, launch your email campaign, manage your social media account; any type of marketing medium that you wish to use for your business, our marketing manager will take care of it for you. You’ll get statistics, results and information as often as you feel necessary so that you can know just how successful your marketing campaigns are.

If you’re hesitant that using one of our experienced marketing managers isn’t a cost-effective way for you to manage your marketing campaign, you should also know that the cost of our CMO services is similar to having a marketing manager on your payroll with the exception that you don’t need to worry about payroll taxes or benefits when you use one of our marketing managers.

The number of small business owners that have taken advantage of Direct Business Marketing’s CMO services should tell you something about how successful, cost-effective and beneficial it really is. Contact Direct Business Marketing today if you would like to have a marketing manager of your very own.

Frequently Asked Questions About Hiring DBM As Your Marketing Manager

If you’re a small business owner that is interested in outsourcing your entire marketing campaign because you feel it will better help you meet the marketing objectives and goals of your business without having to hire a marketing manager, you may have heard about Direct Business Marketing’s (DBM) Chief Marketing Officer (CMO) services. If not, we’d like to go over some frequently asked questions to help you determine whether or not this is the solution that you’re looking for.

First of all, what are our CMO services? Essentially, when you use DBM’s CMO services, we become your all-inclusive marketing firm. It’s as if you hired us a marketing manager for your business. We do everything for you with regards to your marketing campaign and objectives, so you don’t need to worry about a thing. Many small business owners also wonder just how much it will cost them to allow us to be their marketing manager when realistically, it saves you money over hiring an actual marketing manager. The price of our CMO services is based upon what marketing services we provide you, yet when compared to hiring an employee as your marketing manager, you are still saving money in that you streamline your payroll. One thing to note is that we do require a six month agreement for you to use our CMO services, however this is because we take the time and effort to research your business, your industry and work with you to develop a marketing plan that will be successful and help you meet your marketing objectives.

We hire only the best marketing consultants at Direct Business Marketing so that we can provide you with a marketing manager that is in tune to your needs and can help you grow your small business.

Highlighting DBM’s Marketing Manager Services

At this time we’d like to highlight one of the more all-inclusive marketing services that Direct Business Marketing (DBM) has to offer small business owners, our Chief Marketing Officer (CMO) services. You may have heard about our CMO services through a fellow business owner or by searching online for marketing manager help. If so, today we’re going to tell you more about this service that can help you create and meet your business’s marketing objectives.

When you utilize our CMO services, it’s as if we are the marketing manager for your small business. We take on the role that a marketing manager would have if you were to employ one. On a daily basis, your marketing manager at DBM facilitates the different marketing mediums that you have chosen for your business to generate leads, sales and increase the number of clientele your business has.

When Direct Business Marketing launches their marketing manager services with your company, we do it in two different phases. First, we look at the marketing strategies and marketing objectives that you already have in place for your business and try to build on them. We work under the belief that we don’t want to change a marketing strategy or objective if it’s already bringing you results. After assessing your existing marketing objectives and strategies, we then create a marketing campaign tailored specifically to your business and customer type. We’ll consult with you and use the mediums that we feel are going to get the best results when marketing your products and services. Secondly, as your marketing manager, we launch and manage your marketing campaign, always ensuring that it is current and as relevant as possible in order to generate the results that are expected from it.

When you take advantage of Direct Business Marketing’s CMO services and allow us to be your marketing manager, the goals we have for your marketing campaign and your marketing strategies are the same as yours. We work together with you to get you the results that you deserve.

How DBM’s Marketing Manager Services Can Help You Meet Your Marketing Objectives

Are you ready to start a small business but don’t know if you need a marketing manager to help you market your business? Maybe you need help creating and implementing your marketing objectives or are looking for someone to manage your entire marketing campaign for you. If any of these situations apply to you, Direct Business Marketing (DBM) is here to help. DBM is an elite marketing firm that can help you with all different aspects of your business’s marketing needs, from establishing goals and marketing objectives to providing you with marketing manager services that meet your company’s expectations. You might want to invest in a text messaging application and get help with marketing.

One service that we’d like to tell you about right now is DBM’s Chief Marketing Officer (CMO) services. Our CMO services are best utilized by small and medium sized businesses that are interested in allowing a third party to be the marketing manager for their business’s entire marketing campaign. Direct Business Marketing’s CMO services provide marketing manager services such as planning, consulting and implementing of marketing objectives and strategies. It’s an all-inclusive package and when you use DBM’s CMO services, we can help you generate leads, promote your brand awareness, widen your customer base and increase sales of your products and services. It’s as if our marketing consultants were actually employed as a marketing manager for your small business.

When you take advantage of the Chief Marketing Officer services that DBM has to offer you, there’s no need to worry about your marketing campaign or whether or not you are meeting your marketing objectives. Direct Business Marketing has this all taken care of so you can focus on more important things, like growing your business. If you’d like more information on our CMO services, or are interested to know just how much a marketing manager with DBM can help you, please contact us today.

What Services Are Provided If I Choose DBM As My Marketing Manager?

Here is a brief overview of the different services that Direct Business Marketing can offer you if you choose to purchase their Chief Marketing Officer services. Their CMO services are best fit for a business that is looking to outsource all of their marketing and hire a marketing manager to handle it all. Direct Business Marketing has a proven track record of success with every marketing campaign that they act as marketing manager for. They also have a marketing evaluation checklist to work with you on so you know which types of marketing strategies they have to offer. Before even beginning the CMO process, your marketing manager will go over this checklist with you and you can decide together which types of marketing you want to pursue for your business.

If you choose to use DBM’s CMO services, here is just a little bit of what they can do for you; these services are also found on their marketing evaluation checklist if you’d like more information on them. Some of the services that they provide are website design and creation, search engine optimization, pay-per-click campaign management and offline marketing materials creation.

These are just a few of the services that are included if you choose to hire Direct Business Marketing as your marketing manager and take advantage of their Chief Marketing Officer services.

Here is some of the fine print regarding our CMO services. There is a minimum six month agreement for these services and there is one simple monthly payment that the business owner has to make. Our CMO package is affordable and aligns with all of the other services we provide. If you’d like more information on how our marketing manager services can help your business out and free up time for you, the business owner, or would like to know more about our marketing evaluation checklist, give us a call at Direct Business Marketing today.

How DBM Launches Their Marketing Manager Services

You may have heard about our Chief Marketing Officer (CMO) services at Direct Business Marketing and are more curious to know how we approach a task such as this. Before we begin, however, we’d like to briefly touch on what our CMO services can offer you as a business owner. With DBM’s CMO services, it essentially allows you to outsource all of your marketing to us and allow use to basically be a marketing manager for you, as if we were employed by your company directly. Many small business owners have found our CMO service very helpful as they have little time or experience to dedicate to their marketing campaign. When you allow us to be your marketing manager, we will design and create a marketing strategy that will work for your business based on the different marketing strategies we have on our marketing evaluation checklist. If you’d like to view our marketing evaluation checklist, it can be downloaded off of our website at

When implement your CMO services, we take a two phase approach to the process. The first phase can be broken into two different pieces with the first portion being to understand your current marketing efforts. As your marketing manager we do this to piggyback off of successful marketing strategies that already exist for your company. The second portion of phase one is to design a marketing campaign with the right types of marketing and ROI tracking mechanisms. When DBM is your marketing manager, we focus your marketing campaign on your ideal target market to ensure the best results.

The second phase of our CMO implementation is to deploy, manage and update your marketing campaigns on a regular basis. We do this to ensure that your content is constantly updated to generate more leads, traffic and sales.

If you have any more questions about our CMO services, how allowing us to be your marketing manager can benefit your company or would like to check out our marketing evaluation checklist, visit our website today. There’s a wealth of information out there waiting for you.


Marketing Plan Document


Plan and Organize Your Marketing

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BONUS: As a Bonus if you buy now, you’ll receive a complementary 30-minute marketing consulting session with Granison Shines, CMO of Direct Business Marketing. (a $150.00 value)
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