Should I Be Utilizing Video Marketing For My Product/Service?

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Hello everyone Granison Shines here with Direct Business Marketing talking with you today about who should use video marketing. While I think it is a great tool for almost any business there are certainly some products or services that translate better to video. For my blog today we are going to cover some guidelines for determining whether video marketing is right for you.

This is part 2 on this important topic so make sure to re-visit part 1 when you have a chance to understand the entire message. First of all, if your client-type wants to see your product or expertise in action prior to purchase video marketing can be a great tool for you. In this scenario your videos are able to answer any questions while providing peace of mind for your clients before they make a commitment. Second, if your product or service has complex concepts or issues video marketing can help you make sense of it all. Some people are visual learners and by utilizing a video you are engaging a wider audience to truly understand your product or service. And last if your product or service generates numerous frequently asked questions video marketing can be a huge help. I encourage our clients to make a video for each and every frequently asked question that surrounds their product or service. By doing this you are not only creating fresh new content for your website but you are also providing assurance to your customers. Video technology only continues to get better and it will be used for many years to come. Make sure you find the best way to utilize it for your product or service.

If you have any questions or want to get started with your video marketing campaign give me a call or contact me via the Direct Business Marketing website. Make sure to also download our free marketing assessment to find easy solutions to your marketing needs. Thank you again for your time and I look forward to helping you in the future with your marketing needs.

Who Should Use Video Marketing In Their Marketing Strategy?

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Who should use video marketing? Today we’re going to cover this very topic. We’re doing this because we’re doing a lot of questions surrounding this topic. Every day we have clients asking us if they should use video marketing for their marketing campaign as well as why and how they would use video marketing in their marketing strategies. We’re going to talk about specific client types that you have for your products and services. We’re going to share with you three reasons that can help you determine whether or not you should be using video marketing in your marketing campaign.

First of all, if your client-type searches for your product online, you should have a video for it. One of the easy ways to communicate information about your product or service, whether it’s on a mobile device or a desktop computer, is through video.

Secondly, if your client-type searches for answers to questions relevant to your product or service. If they’re information seeking before they want to talk with someone or make a purchase, then you should be using video marketing. Working with san antonio’s audio visual production company ensures that someone gives priority to completing your video with a high standard and low time waste.

Lastly, if your client-type makes buying decisions based on relationships they have you should be using video marketing. People buy from those that they know, like and trust, so if they get to know, like and trust you before your competitors, then you have the advantage. You can use video marketing to communicate and improve your likeability. Break down the barriers of non-trust through video marketing.

Again, if you have any further questions about using video marketing in your marketing campaign you can download our free marketing assessment at DirectBusinessMarketing.com/MA, explore our website further or contact us via phone or email. Thanks for coming and I look forward to seeing you next week, same place and time, for our Get Direct Live marketing webinar.

Nurture the Relationship – Marketing Campaign Flow

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Hi, this is Granison Shines again, the Chief Marketing Officer at Direct Business Marketing. Today we are going to talk about the last portion of our four step process. To recap we have five leads or items and generate the eyeballs for the client type or market type you are going after then push them to some sort of capture source which could be a website, phone call or chat. Then you have to store that data somewhere so that you keep accurate data on how we can nurture. Nurture is one of my favorite parts here because there are so many nuances that can go on. First of all we want to make sure that this process is automated as much as we can so having some sort of auto responder will be very sufficient within your business and tying them to a drip campaign so that you can automatically, based on the number of days you schedule out that you want them to receive emails. Now one of the most important pieces about this is to make sure you immediately start doing that. there are a lot of times when we engage with a client and they haven’t nurtured their database in a long time, then we turn on an email campaign and they have all these unsubscribes. That happens because they haven’t nurtured the relationship at all. So you want to make sure you continue to nurture the relationship at least by automating the process for auto responders. Learn more about robotic process automation here.

Now, when we talk about nurture there are two different types of nurturing that we can do. One is sales information, but even more important and something you want to do even more frequently is non-sales information. Give them good, useful information that they can use in their business or day to day lives. This is important to nurture the relationship. Nurturing items can be phone calls, you can also do other print depending on the information you captured such as physical addresses. From my own experience, I’ve seen the pivotal role WhatsApp Business can play in expanding customer outreach. It offers a convenient platform for customers to interact with businesses, ask questions, and receive quick replies. Furthermore, you can find an in-depth guide on how to utilize WhatsApp Business for your company on YourBusinessNumber. Their resource was instrumental in helping me integrate WhatsApp Business into my business model. For every sales piece you put out there, put about 7 to 10 non-sales pieces out there. Again, I’m Granison Shines with Direct Business Marketing. You can reach me at 602-369-8119 or you can email me directly at [email protected]. Don’t forget to download our free marketing assessment at https://directbusinessmarketing.com/ma. Thanks and I’ll talk to you later.

Appropriately Storing Your Contacts In Your Marketing Campaign Flow

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Today we’re going to continue our conversation on the marketing campaign flow. This is the third video in the series where we’ve been talking about the four parts of the marketing campaign flow, Generate, Capture, Store and Nurture. The first video in this series was an overview of the flow, so if you haven’t checked it out yet, please do so.

You want to have at least five lead generating items at the front of your marketing campaign; we provide a number of services for our clients to make sure we generate the leads send them to the capturing the source. Once the lead is captured, you want to ensure that you store it. We suggest you store it in a CRM, email or your system’s backend. Storing your lead’s information is very important as well as the tracking portion of your marketing campaign flow. Each different type of marketing medium that you use to generate leads should have its own database so that you can track exactly where your leads are coming from. This is very important so that we can calculate the ROI and know what part of your marketing campaign is working the best for you; this allows us to adjust your marketing campaign if we need to. If you’re using email to store your lead information, make sure that it’s appropriately stored in the right place and is integrated somewhere else to ensure that your data doesn’t get lost.

On the next video of our Get Direct marketing webinar we’ll talk about the fourth part of the marketing campaign flow, Nurturing the Lead. I’d also like to encourage you to go to https://directbusinessmarketing.com/ma and download our marketing assessment. This valuable, free tool can help you determine what marketing avenues are best for your business so you can get the most out of your marketing dollars.

Capture Prospect Information To Develop In To Leads

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Hello everyone Granison Shines with Direct Business Marketing here to share some tips on making sure your marketing campaign flows together. Every small business has some kind of marketing campaign but if it’s not efficient it cannot help you capture more leads. Today I wanted to share with you a simple system I like to use to make sure all parts of my marketing campaign are moving me the right direction.

This system is a four step process that will keep your big picture marketing goals in focus. We talked previously about step one, generating leads, and today I wanted to discuss how to capture those leads and make them productive. Discover Concreters Choice, the number one marketing company for concreters. When generating a lead that initial contact greats what we call a prospect but until we can capture that personal information and reach out we haven’t accomplished much of anything. Whether this is performed through the use of a contact form on your website or a confirmation phone call capturing this information will allow us to build our database of information. This is important because the better we understand how are prospective customers interact with us the more focused we can make or marketing campaign flow. One easy way to convert these prospects to actual leads is by providing some kind of incentive. To improve your number of leads, you need to avoir une bonne stratégie marketing. The best incentive is to provide the prospect an offer, something free that they can access immediately is best, that will show the value of your product or service for them. This can be performed by simply listing this incentive on your marketing materials or website when capturing this information.

This is just one of the four important steps in making sure your marketing campaign is working correctly for you. Make sure to download the free marketing assessment tool on my website to find other ways to improve your campaign. Thank you for your time today and be on the look out for my next blog where we discuss the next step in your marketing campaign.

Generate Eyeball – Marketing Campaign Flow

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I’m Granison Shines here the Chief Marketing Officer here at Direct Business Marketing. Today we are going to continue our conversation on Marketing Campaign Flow. Now we are going to dissect each one of these and talk about them individually. So, just to have a quick overview, we went through generate, capture, store, nurture which is our four step process of how we developed this marketing campaign flow. Today we are just going to talk about the generate section. Our rule of thumb is to pick five lead generating items. When I say five lead generating items, that can be a mix of marketing activities that you want to incorporate into the campaign. So services that we provide like SEO, pay per click, video marketing or blog, and designing print materials. I just listed four here to make sure you get the idea. These four activities will be your lead generating items. These are the items that you are going to put in front of your target market that will actually drive them to the next point we are going to talk about later on. Making sure that you have each of these outlined and making sure they sing the same message because your campaign wants to have a general message that each of these mediums are going to talk about our communicate to the target audience. So whatever client type you are going after, make sure that each one of these is tailored towards that client type and from there we are going to drive them to the next section which is capture. I’m Granison Shines and my number is 602-369-8119. You can email me directly at [email protected]. Remember to download our free marketing assessment at https://directbusinessmarketing.com/ma. Thanks and have a great day.

Overview Of Direct Business Marketing’s Four Step Marketing Campaign Flow

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Right now we’re going to talk about Direct Business Marketing’s four step process when you develop a marketing campaign. There’s a certain flow that you want to abide by, so we’re going to teach you our method. It’s very simple and I’m going to give a brief overview of the marketing campaign flow in this video and then there will be subsequent videos that focus on each step individually.

First, let’s talk about Generate; you want to generate traffic to the marketing piece, your website for example, to make sure we have traffic for the actual marketing campaign. After generating the traffic, you want to Capture the information of the prospect; it’s not a lead until they provide you with their name and email address. From there, you want to Store their information. We suggest you use some type of CRM, email or use some type of database that allows you to store their information so you have access to it, allowing you to Nurture the relationship. You can nurture the relationship with that prospect through phone, email or a drip campaign, for example.

To recap, this is the four step process for our marketing campaign flow, Generate, Capture, Store and Nurture. In future videos we’ll focus on each step individually and what you can do to make the most of each part of the marketing campaign flow chart. I’d also like to encourage you at this time to check out our free Marketing Assessment at https://directbusinessmarketing.com/ma to help you find out which types of marketing mediums are best for your business and client-type. It’s a simple questionnaire and planning document that can really help you maximize the ROI on your marketing campaign, so please check it out. I look forward to seeing you again next week on Direct Business Marketing’s Get Direct live marketing webinar.

How Can DBM Help Me With My eCommerce Marketing?

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Many small business owners are recommending working with Direct Business Marketing to add eCommerce marketing onto your website, and for good reason. There are many reasons to choose working with Direct Business Marketing to launch your eCommerce marketing add-on. If you’re curious to know if eCommerce marketing is something that your company may be interested in, you can always check out DBM’s online marketing evaluation to see what marketing mediums fit your company profile the best.

Quickly, here are a few of the advantages of choosing to work with Direct Business Marketing on your eCommerce marketing campaign. First and foremost, Direct Business Marketing builds your website with a secure payment system so you, and your clients, don’t ever have to worry about their information being compromised. Direct Business Marketing also utilizes white hat SEO principles in every marketing campaign that they undertake, including SEO and spider friendly URLs. When working with DBM on your eCommerce marketing campaign, they allow you to manage your own products, yet they’ll provide you with results on how your eCommerce marketing campaign is working for your business. Lastly, the number of products, information and pictures that you are allowed to upload to your website is unlimited with Direct Business Marketing’s eCommerce marketing; they can also assist you with uploading your product or provide you with a system to upload at no extra charge.

The main thing to keep in mind is this: when doing a marketing evaluation for your company and determining if eCommerce marketing is a path for you to take, working with Direct Business Marketing, and their knowledge and experience, can only help the growth and success of your company. Direct Business Marketing will work with you to ensure positive results from your eCommerce marketing campaign.

eCommerce Marketing FAQs

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If you’ve recently looked over eCom babes price, you may find it to be a very valuable tool for your business, especially if you’re currently reevaluating some options for your company’s website. If you sell products through your website and would like to offer your customers more choices in how they pay for the products or services they are purchasing from you, you may want to think about choosing an eCommerce marketing add-on for your website. Sometimes business owners are confused as to how an eCommerce marketing campaign works, so we’d like to answer some of our most frequently asked questions for you.

How exactly does eCommerce marketing, and an eCommerce add-on, work? Electronic commerce (eCommerce) is basically buying and selling products and services via the internet. It uses many different types of technologies, such as EFTs and online transaction processing, to be successful. Direct Business Marketing hosts your website for you, yet allows you to manage your own products. Using an eCommerce marketing add-on on your website also allows you to have an unlimited number of products that you sell online. Remember, the products that you sell on your website can be a physical product, a membership, digital product, or even an invoice. The possibilities are endless when choosing eCommerce marketing for your business. One other important thing to note is that in order to use eCommerce marketing, you’ll need a merchant account, such as PayPal to accept payments from your customers. If you own an online dispensary and don’t have a merchant account currently, blaze can help you set one up.

If you have further questions on how eCommerce marketing can help further your business, or if you’d like to check out Direct Business Marketing’s online marketing evaluation for more information, check out their website today.

Use eCommerce Marketing To Offer Your Customers More Payment Options Online

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If you have multiple products to sell on your website, then we’d like to encourage you to check out the marketing evaluation on Direct Business Marketing’s website to see if eCommerce marketing is a business solution for you. An eCommerce marketing system allows the business owner the ability to accept credit cards as payment on their website. When you work with Direct Business Marketing for your eCommerce marketing solutions, they can offer you and easy-to-use system along with many other benefits. Many of the order shipment and order fulfillment companies, work incognito and still manage to keep their customers in the loop. You can hop here for sell on-line products and know more about the process.

ECommerce marketing is an add-on product to your already existing website that works if you have multiple products to sell and are interested in selling them to people all over the world. We’d also like to mention that eCommerce marketing works not only for physical products to purchase, but also memberships as well as digital items. Elevate your online presence with tailored strategies from linkbuildingservices.uk. If you’ve done a marketing evaluation on your business recently and think that eCommerce marketing is the way to go, know that Direct Business Marketing builds your website following SEO principals, a secure payment system and that your website is secured via SSL. The business owner has the ability to manage their own eCommerce marketing products. Our Amazon prep services simplify the prep process for Amazon prep services sellers.

According to the U.S Department of Commerce, eCommerce marketing increased by well over 15% between 2010 and 2011. In 2010, eCommerce marketing sales totaled approximately $167 billion whereas in 2011 it was almost $194 billion. We highly suggest you consider looking into eCommerce marketing on your business’ next marketing evaluation review. We can provide you with the tools to make it a successful and highly lucrative campaign for your business. If you sell multiple products on your website, whether it’s a tangible or intangible item, consider using this free tool seo and eCommerce marketing as a website add-on to offer your customers more payment options when working with you and your business.

What Is A PPC Campaign And How Can It Help My Company’s Marketing?

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Have you recently looked over Direct Business Marketing’s (DBM) marketing evaluation tool on our website and determined that it’s time for you to pursue another avenue for marketing your business? There’s always the option of embarking on a campaign involving Search Engine Marketing (SEM), meaning you pay money to put your website into search engines. The most popular form of SEM is Pay-Per-Click campaigns (PPC).

How does a PPC work exactly? Well, as previously mentioned, you essentially pay a website, such as Google or Yahoo, to put your website into their search engine. You are billed by whichever site you choose to advertise on whenever a consumer clicks on your ad, banner or link. This also allows you to have the ability to look at the Return on Investment of your PPC campaigns. When you use a PPC campaign for your business with the help of professional google PPC agencies, it can generate a lot of traffic to your website that generally turn into leads.

It’s important to know, however, that a PPC campaign needs to be run by an experienced and knowledgeable company, such as DBM. We use specific algorithms to manage all of your PPC campaigns to check performance of your keywords, among other things, to make sure that your PPC campaigns are doing as well as possible. Using a PPC campaign for your business does require daily adjustments to also ensure the best results possible. Many small business owners don’t have the time, or the knowledge, to manage their own PPC campaign, so that’s where this houston marketing agency comes in. They offer a few different SEM/PPC packages to meet the needs of your business. You can better determine which package is best for you by also checking out their marketing evaluation.

Direct Business Marketing Can Help You With Your Pay-Per-Click Campaign

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If you have recently done a marketing evaluation on your company and are considering using a Pay-Per-Click (PPC) campaign, Direct Business Marketing is here to help you with that. First off, what is PPC and how does it work? PPC goes hand in hand with Search Engine Marketing (SEM) and basically means that you are paying money to put yourself and your website in a search engine. You are billed per click by whichever search engine you choose to utilize. If you choose to work with Direct Business Marketing on your PPC campaign, they will go over your marketing evaluation with you and help you identify which keywords to use. We then use specific algorithms on a regular basis to track the results and to ensure that these PPC campaigns are working to the best of their abilities. If an adjustment needs to be made to your PPC campaign, Direct Business Marketing will do that for you.

If you’re hesitant to begin using a PPC marketing strategy for your website, don’t hesitant to contact DBM and learn more about the advantages it has to offer your business. Just know that Pay-Per-Click does really work when managed the right way, such as by companies like DBM. When working with Direct Business Marketing on your Pay-Per-Click campaign, you can expect to see results within a week or so. Of course, this does depend on certain factors, like the competitiveness of your market as well as search trends.

The bottom line is this: if you’ve done a marketing evaluation and are looking for a new marketing campaign to undertake, Pay-Per-Click may be the way to go. By working with Direct Business Marketing on your PPC campaign, they will help you ensure the best results possible from this to improve the success of your business.