Looking at some of the free marketing plans that you can implement, we’re discussing social media marketing today. Social networks have integrated themselves into our society. So, let’s take advantage of them.

Using social media for marketing purposes starts with two basic points. First, be active on your social networks. If you have a twitter account, use it. If you have a Facebook account, use it. And equally as important, if you have a social network, BE SOCIAL. Don’t just post business related items repeatedly.

Also consider using dlvr.it. This product is a great way to send out information to all of your social networks. When you post information on one site, dlvr.it puts that same content on several other sites.

When you are thinking about a balance between business and social posts, consider a 20:1 balance. For every business related post, you should be posting, commenting, and sharing 20 non-business items.